Karen Schloss, PhD

Assistant Professor

Department of Psychology

Wisconsin Institute for Discovery


Brogden Hall
1202 West Johnson Street
Madison, WI 53706-1611 

(608) 316 - 4495

Picture of Karen Schloss


PhD 2011, Psychology, University of California, Berkeley
BA 2005, Major in Psycology and Minor in Architecture, Barnard College, Columbia University


Dr. Schloss' main line of research investigates how colors influence the way people think, feel, and behave. She is especially interested in how colors can communicate abstract information, and how using color to signal that information can make the world easier to navigate and more enjoyable to experience. Dr. Schloss' background is primarily in color aesthetics and data visualization, but at UW – Madison she plans to also explore how colors can help people navigate rich 3D environments by using virtual reality. She also has a secondary line of research on perceptual organization and visual illusions. Studies in that line investigate how contextual elements influence the perceived shape and motion of other elements in a configuration.